This project focuses on creating promotional web assets for Avianca Airlines' exclusive Accelerated Bonus promotion, ensuring full compliance with their detailed brand guidelines. The goal is to enhance brand visibility, attract new travellers, and drive direct bookings through a comprehensive suite of digital assets, including display ads, native ads, meta ads, and promotional banners across various platforms. To optimize performance, we conducted creative testing with alternate images and copy for social assets, refining the assets to maximize engagement and conversion rates.